BMW finally figures out it isn't the Ultimate Driving Machine anymore

Danddd · 04-27-2017, 09:52 AM

http://www.thetruthaboutcars.com/201...are-employees/

Billfitz · 04-27-2017, 11:06 AM

Chicken Little journalism. Doom and gloom attracts readers, sunshine and roses doesn't.

BMW11 · 04-27-2017, 11:18 AM

lol the paper does not refuse ink. My BMW is great, just needs better LED's

chiefneil · 04-27-2017, 11:23 AM

Kind of a lame article, it doesn't really say much other than that BMW is conducting internal focus groups and soliciting employee input on features. Any company that isn't actually soliciting employee input is doing something wrong.

RoundelM3 · 04-27-2017, 12:06 PM

Believing everything you read on the internet is a sign of mental weakness and a loose grip on reality.

Billfitz · 04-27-2017, 01:28 PM

Quote:

Originally Posted by roundel335

Believing everything you read on the internet is a sign of mental weakness and a loose grip on reality.

Especially when the source is a forum. Or worse, Twitter.

insanecoder · 04-27-2017, 01:33 PM

the rumors of its demise
.. are GREATLY exaggerated

AudiA4 · 04-27-2017, 02:13 PM

Quote:

Originally Posted by insanecoder

the rumors of its demise
.. are GREATLY exaggerated

Rumors of BMW's demise would be greatly exaggerated.
But not an exaggeration regarding the "Ultimate Driving Machine."

Check out: "2018 BMW M550i First Drive | Powerful, otherwise mediocre"- http://www.autoblog.com/2017/04/26/2...e-review-9876/

metallicpea · 04-27-2017, 03:39 PM

I've been saying BMW is no longer the Ultimate Driving Machine for years, but for absolutely none of the reasons listed in this blurb.

Lose the heart of the enthusiasts and you lose the attraction of the masses and posers who spend the money.

insanecoder · 04-27-2017, 05:15 PM

Quote:

Originally Posted by AudiA4

Rumors of BMW's demise would be greatly exaggerated.
But not an exaggeration regarding the "Ultimate Driving Machine."

Check out: "2018 BMW M550i First Drive | Powerful, otherwise mediocre"- http://www.autoblog.com/2017/04/26/2...e-review-9876/

they cover the entire model gamut these days except pickups & minivans just look at the line-up
not every one of its models will be "the ultimate driving machine"

and enuf of us must be interested else we'd be posting at the chevy forum or somethin

goj · 04-27-2017, 05:33 PM

Quote:

Originally Posted by AudiA4

Quote:

Originally Posted by insanecoder

the rumors of its demise
.. are GREATLY exaggerated

Rumors of BMW's demise would be greatly exaggerated.
But not an exaggeration regarding the "Ultimate Driving Machine."

Check out: "2018 BMW M550i First Drive | Powerful, otherwise mediocre"- http://www.autoblog.com/2017/04/26/2...e-review-9876/

Reviews of the 540i seem positive on the chassis. Especially C&D who has been skeptical of BMW. . I'm not sure you can put much stock in handling comments when driven hard on winter tires

donkey · 04-27-2017, 05:59 PM

Quote:

Originally Posted by insanecoder

they cover the entire model gamut these days except pickups & minivans just look at the line-up
not every one of its models will be "the ultimate driving machine"

and enuf of us must be interested else we'd be posting at the chevy forum or somethin

yah brah nd nun off uz wood haff a 340is... o wayte a meenut...

Michael Schott · 04-27-2017, 06:06 PM

Quote:

Originally Posted by goj

Reviews of the 540i seem positive on the chassis. Especially C&D who has been skeptical of BMW. . I'm not sure you can put much stock in handling comments when driven hard on winter tires

The CD comparo with the 540i was not favorable to it's chassis or steering. And that was a RWD MSport with the adjustable suspension.

goj · 04-27-2017, 06:20 PM

Quote:

Originally Posted by Michael Schott

Quote:

Originally Posted by goj

Reviews of the 540i seem positive on the chassis. Especially C&D who has been skeptical of BMW. . I'm not sure you can put much stock in handling comments when driven hard on winter tires

The CD comparo with the 540i was not favorable to it's chassis or steering. And that was a RWD MSport with the adjustable suspension.

The first drive I read was overall positive. That's what I am referring to. I have not seen any C&D comparo yet

Edit: I see no comparo on the website yet so it's not posted yet if it had been written

Michael Schott · 04-27-2017, 08:41 PM

Quote:

Originally Posted by goj

The first drive I read was overall positive. That's what I am referring to. I have not seen any C&D comparo yet

Edit: I see no comparo on the website yet so it's not posted yet if it had been written

I'm a subscriber. It's in the May 2017 edition. 540i, AMG E43 (this not the E63 AMG), CTS VSport, Audi A6 Comp, Jag XF S AWD. The BMW came in 5th in this group and in chassis last with 45/60 points while the Cadillac had 56 points and the Mercedes 55. 6 of 10 in steering and handling. It did well in the luxury aspects.

scoale · 04-27-2017, 09:43 PM

Quote:

Originally Posted by Michael Schott

I'm a subscriber. It's in the May 2017 edition. 540i, AMG E43 (this not the E63 AMG), CTS VSport, Audi A6 Comp, Jag XF S AWD. The BMW came in 5th in this group and in chassis last with 45/60 points while the Cadillac had 56 points and the Mercedes 55. 6 of 10 in steering and handling. It did well in the luxury aspects.

Yep, I read the same article. More importantly, for me, is the 540 appears enormous in person and weighs 140 lbs more than the E60 535 which, for me, was the last dynamic 5 series.

goj · 04-27-2017, 10:06 PM

Quote:

Originally Posted by Michael Schott

Quote:

Originally Posted by goj

The first drive I read was overall positive. That's what I am referring to. I have not seen any C&D comparo yet

Edit: I see no comparo on the website yet so it's not posted yet if it had been written

I'm a subscriber. It's in the May 2017 edition. 540i, AMG E43 (this not the E63 AMG), CTS VSport, Audi A6 Comp, Jag XF S AWD. The BMW came in 5th in this group and in chassis last with 45/60 points while the Cadillac had 56 points and the Mercedes 55. 6 of 10 in steering and handling. It did well in the luxury aspects.

Interesting but not surprising. In my opinion the 5 and 7 should be like that, focused on luxury. The M cars and the 2, 3, 4 should be dialed in as the sportier choices.

Billfitz · 04-28-2017, 07:31 AM

Quote:

Originally Posted by goj

Interesting but not surprising. In my opinion the 5 and 7 should be like that, focused on luxury. The M cars and the 2, 3, 4 should be dialed in as the sportier choices.

+1. What's next, comparing the X5 to an F150 for cargo hauling?

AudiA4 · 04-28-2017, 08:53 AM

Quote:

Originally Posted by Michael Schott

I'm a subscriber. It's in the May 2017 edition. 540i, AMG E43 (this not the E63 AMG), CTS VSport, Audi A6 Comp, Jag XF S AWD. The BMW came in 5th in this group and in chassis last with 45/60 points while the Cadillac had 56 points and the Mercedes 55. 6 of 10 in steering and handling. It did well in the luxury aspects.

For the record, the Cadillac came in 2nd to the Merc, and if I'm not mistaken, it was the oldest car in the comparison. If you haven't driven a CTS V-Sport, it's a phenomenal experience...it's everything the 540i is not (including NOT luxury...its one demerit...really the only reason it wasn't ranked 1st).

Danddd · 04-28-2017, 10:29 AM

BMW was always known as the Ultimate Driving Machine for a reason. A 7 would make you grin. My friends and I went to a driving event over 10 years ago when Lexus came out with a new LS. We drove the S Class the LS and the 7. The 7 easily felt smaller to drive and had great steering feel and handling.

Even the last 5 lost its steering feel. The current 3 definitely. All the cars had a nice sense of being a driver oriented car. It was just built in.

Maybe the article is to get the culture back on track. Although uppermost management is usually the problem. Seems maybe they are pointing the finger at employees instead of taking responsibility.

BEAR-AvHistory · 04-28-2017, 11:22 AM

Ultimate is a tough word to live up to. That said off the dealer lot you will most likely never come close.

Order the car with the right boxes checked & you can move well up the ladder towards the big U

insanecoder · 04-29-2017, 09:20 PM

Well it was the ultimate driving sport sedan for me.. BMW makes driver's cars
took the bmw over the mercedes, audi, & jag xe .. a head and heart unanimous decision

the closer upcoming battle would be the lean toward the M3 over the porsche..

04-27-2017, 09:52 AM	#1
Danddd Love rollin in my wagon 75 Rep 216 Posts Drives: 2016 F31 Saphire Black/Saddle Join Date: Mar 2006 Location: Wheaton, IL iTrader: (0)	BMW finally figures out it isn't the Ultimate Driving Machine anymore http://www.thetruthaboutcars.com/201...are-employees/ __________________
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04-27-2017, 11:06 AM	#2
Billfitz Lieutenant General 8243 Rep 16,079 Posts Drives: '15 328iX GT Join Date: Jan 2015 Location: New Hampshire iTrader: (0)	Chicken Little journalism. Doom and gloom attracts readers, sunshine and roses doesn't.
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04-27-2017, 11:18 AM	#3
BMW11 Captain 279 Rep 689 Posts Drives: M340 Join Date: Aug 2010 Location: NYC iTrader: (0)	lol the paper does not refuse ink. My BMW is great, just needs better LED's Last edited by BMW11; 04-27-2017 at 11:19 AM.. Reason: typo
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04-27-2017, 11:23 AM	#4
chiefneil Lieutenant Colonel 772 Rep 1,502 Posts Drives: 2014 335i M-Sport Join Date: Sep 2013 Location: Arizona iTrader: (0)	Kind of a lame article, it doesn't really say much other than that BMW is conducting internal focus groups and soliciting employee input on features. Any company that isn't actually soliciting employee input is doing something wrong.
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04-27-2017, 12:06 PM	#5
RoundelM3 Major General 1837 Rep 6,990 Posts Drives: 15 F80 M3, 22 G01 X3 30i Join Date: Apr 2010 Location: Clayton, NC iTrader: (2) Garage List 2022 BMW X3 [9.83] 2015 BMW M3 [6.50]	Believing everything you read on the internet is a sign of mental weakness and a loose grip on reality. __________________ 2015 F80 ///M3 Sedan 7DCT Tanzanite, 2022 X3 sDrive30i 8AT Brooklyn Grey
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04-27-2017, 01:33 PM	#7
insanecoder Banned 1410 Rep 3,211 Posts Drives: 340isDrive Join Date: May 2016 Location: East Coast USA iTrader: (0)	the rumors of its demise .. are GREATLY exaggerated
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04-27-2017, 03:39 PM	#9
metallicpea Major 714 Rep 1,329 Posts Drives: 320i ZSP & E46 M3 6MT Join Date: Feb 2016 Location: Chicagoland iTrader: (1)	I've been saying BMW is no longer the Ultimate Driving Machine for years, but for absolutely none of the reasons listed in this blurb. Lose the heart of the enthusiasts and you lose the attraction of the masses and posers who spend the money. __________________ 2002 325i sport - sold 2009 135i M sport - sold 2009 550i M sport - sold 2005 M3 6MT Jet Black w/Cinnamon 2016 F30 320i ZSP 2003 E46 325it ZSP 5MT
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04-28-2017, 10:29 AM	#20
Danddd Love rollin in my wagon 75 Rep 216 Posts Drives: 2016 F31 Saphire Black/Saddle Join Date: Mar 2006 Location: Wheaton, IL iTrader: (0)	BMW was always known as the Ultimate Driving Machine for a reason. A 7 would make you grin. My friends and I went to a driving event over 10 years ago when Lexus came out with a new LS. We drove the S Class the LS and the 7. The 7 easily felt smaller to drive and had great steering feel and handling. Even the last 5 lost its steering feel. The current 3 definitely. All the cars had a nice sense of being a driver oriented car. It was just built in. Maybe the article is to get the culture back on track. Although uppermost management is usually the problem. Seems maybe they are pointing the finger at employees instead of taking responsibility. __________________
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04-28-2017, 11:22 AM	#21
BEAR-AvHistory 2020 Z4 M40i - 2022 M4C Convt 3127 Rep 5,264 Posts Drives: 2020 Z4 M40i - 2022 M4C Convrt Join Date: Jun 2011 Location: Raleigh, NC - OIB, NC iTrader: (0) Garage List 1965 COBRA (FFR rep ... [8.57] 2023 Jeep Wrangler ... [9.50] 2009 Yamaha V-Star [0.00] Cars 2-BMW, 2-FORD, ... [0.00] 2023 Ford Expeditio ... [0.00] 2020 Z4 M40i [10.00] 2022 BMW M4C [7.25] 1998 FORD Ranger 4X4 [0.00]	Ultimate is a tough word to live up to. That said off the dealer lot you will most likely never come close. Order the car with the right boxes checked & you can move well up the ladder towards the big U __________________ Kevin Dravit Gray, Black Leather, Moonlight Roof, Red Calipers 2022 M4C - 2020 Z4 M40i - 2023 FORD Expedition XLT Max 4X4 400BHP - 2009 V-Star - 1998 Ranger 4X4 5MT - 1965 Cobra (R) 5MT - 2023 Jeep Wrangler Sport S 6MT
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04-29-2017, 09:20 PM	#22
insanecoder Banned 1410 Rep 3,211 Posts Drives: 340isDrive Join Date: May 2016 Location: East Coast USA iTrader: (0)	Well it was the ultimate driving sport sedan for me.. BMW makes driver's cars took the bmw over the mercedes, audi, & jag xe .. a head and heart unanimous decision the closer upcoming battle would be the lean toward the M3 over the porsche..
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