BMW U.S. Reports April 2017 Sales

[rainfall]

Originally Posted by MilehighM3

VW is killing it as people buy new ones when they're forced to sell their TDIs back. There about 8,000 cars in a large field in storage in our area alone. That number grows by the truck load daily. Meanwhile the Porsche Cayenne TDI is quietly being bought back and stored quietly as well.

Out of curiosity, are customers required to turn in their TDI's or is it optional?

[firedown31]

Originally Posted by basiluf

Except that this is based on 2016 numbers, which were down almost 10% from 2015. Any drop is significant.

This. If you go back into the board history and find all of the 2016 sales numbers, those were all (maybe 1 or 2 months had sale increases) down over 2015. Now come 2017, and every month so far is down over 2016! I would hate to compare 2017 numbers to 2015.

[basiluf]

Originally Posted by firedown31

This. If you go back into the board history and find all of the 2016 sales numbers, those were all (maybe 1 or 2 months had sale increases) down over 2015. Now come 2017, and every month so far is down over 2016! I would hate to compare 2017 numbers to 2015.

April 2015 BMW sold 26,952 cars. So it's a 16% decrease in the two years.

[DanG]

I think one reason is the lack of some models. My dealer hasn't had a two series in stock for months much less seen an M2 is stock in the Pacific Northwest.

Last year the dealer had more than 10 2 series in stock almost every month.

You have a Car and Drivers top 10 that you can't purchase.

[rainfall]

Originally Posted by basiluf

April 2015 BMW sold 26,952 cars. So it's a 16% decrease in the two years.

that is really sad. Audi is catching up year over year.
Audi sold 18.7k units in Apr 2017, up from 16.8k in Apr 2015.

https://www.volkswagenag.com/en/news...sales_Apr.html

At least X1 is helping BMW sales. I'm not really a fan of SUV's, but I'm glad X1 is helping the brand to survive.

[einscot]

i think people are confusing bmw NA with bmw group overall and extrapolating data on one subset. while it may be true that bmw NA is down a bit, the overall is up. buoyed by asia and europe, sales are strong and some vehicles (x5 and rolls royce) are doing really well.

if demand is greater elsewhere and cars are being shipped there, it stands to reason we would have less supply, and fewer sales. it doesn't mean we don't have demand here, just that there are greater number of buyers elsewhere.

[MalibuBimmer]

BMW is doing what it has to do in order to survive as an independent company.

In order to support the research and development, and to avoid becoming a take over target, an automobile company has to hit a certain size and manufacture a certain number of cars a year. That's what BMW is doing. It's either that or becoming a subsidiary of Hyundai, or not having capable R&D any more.

Whine all you want. BMW's strategy is to survive and prosper. That means niche cars will be manufactured as halo cars when BMW can, but it's got more to worry about than a bunch of enthusiasts moaning about all wheel drive, or manual transmissions, or BMW catering to people who don't drive like they are in the Grand Prix.

It's amusing, really.

If you don;'t like what BMW is doing, go to Volkswagen. They'll sell you a Porsche.

[David70]

Originally Posted by Ghetto2315

3rd straight month that the sales program by BMW financial has gotten worse. Money Factor keeps increasing and the residuals are low. The aforementioned discontinuation of the MSD program and now the Fleet Corporate program is dropping from a $1,500 lease incentive to only $500 next month (also they are dropping AARP off the program at the end of May) means I don't see a good sales forecast for the rest of the year.

BMW please get your act together

Possible that dropping all of these incentives will lead to overall greater profit and I would care a lot more about profit than the number of cars sold.

Originally Posted by rainfall

VW/Audi is killing it. Why?

Also, as "rare" as Golf R is, it's still keeping up with demand pretty good. Golf Sportwagen is selling like bottled water in the beach. Still trying to understand the facts

http://media.vw.com/release/1377/

https://www.volkswagenag.com/en/news...sales_Apr.html

After their diesel problems they had a horrible year last year, great thing about a horrible year is it is easy to make the year after look good.

[ggrr8t]

Originally Posted by ah3nyc

Wonder if this is reason for decline ?? New CEO of BMW Financial arm

http://www.autonews.com/article/2016...for-ceo-change

New guy always wants to fix what isn't broken.

[phoenixbmwlife]

BMW USA sales are dropping. BMW global sales are increasing. But BMWUSA is a large amount of sales so come on BMW get your stuff together. Give us better residuals and stop taking away owner benefits.