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Rationalising the product line OR not ?
I'd conjecture that Euro6 emissions regs make it harder to rationalise your product range; if indeed rationalising is conducive towards cutting losses. BMW, like many Euro makes, seem to be in infinitesimal vehicle niches, which no doubt raises complexity and cost. However, it likely helps to meet average fleet-wide mandated emissions targets, since the punitive cost of failing here, is crippling.
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