Quote:
Originally Posted by OkieSnuffBox
Not really. They are taking advantage of the brand awareness and reputation of the companies they purchased, and this brand awareness is part of what they are purchasing. This is very common.
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I get that but once everyone knows they are the real owners then what's the point. For example, I might be incline to buy say a racing related component from Turner b/c I'd expect them have qualified opinion based on their racing experience. If I'm just getting redirected to the ECS sales line then IMHO the value of that brand is lost and I'll do my own research and shop on price.