Quote:
Originally Posted by Germanauto
I think BMW has a very strong portfolio, but at the end of the day they are a very high volume manufacturer so it's expected for them to get reemed during this economy. Tesla is small and has so much room to grow globally. With that being said, Tesla has definitely cut into BMW over the years.
In an ideal world for me, BMW would just say F it to chasing sales and be content being a smaller manufacturer producing driver-oriented cars like they used to.  |
I agree, but think they have to do better to stay on top of EV and autonomy. Their target demographic is going extinct and long-term I don't know how they will adapt if they aren't serious about change now.