Quote:
Originally Posted by The HACK
BMW wouldn't make something like that because there's no market for it. Because they ALREADY made something similar and no one bought it.
What if I told you, at one point in the not so distant past, BMW made a car roughly 300lbs lighter than the M2, with one of the greatest inline 6 power plant ever made, that's about 50% stiffer than the M2, roughly the same size as a Porsche Cayman, came from the factory with a viscous variable LSD? And that same car sold so poorly that most BMW dealerships had to sell it for INVOICE minus a $10,000 trunk cash just to move it, which amounts to approximately $45K out the door with a REAL bespoke ///M motor that pumps out 330hp? That despite ALL efforts to give them away for virtually free, there were LESS of them made than the mighty Z8?
That there was a sister car to that, with the LAST naturally aspirated 6 cylinder from BMW pumping out 265hp, on the same stiff chassis, coming in at a scant 3,000 lbs soaking wet, and that there were FEWER of these made and sold than the previously mentioned BMW with its own ///M motor, despite it actually being sold with an automatic transmission option so that you're not turning away 90% of the population?
The truth is, it sounds great on paper. We may want it. But BMW won't make it because they know they can't sell it.
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I think you missed the one big thing and that’s the price point. $45k and that’s $10k below invoice means stealerships we’re selling for $55k+. I’m talking $30-35k optioned out.
Now imagine if they dropped the ///m motor and used a basic b38/48 because that’s sufficient to move 3500lbs. Now put that b38/48 into a light roadster like the miata’s 2000lb chassis, whether front or rear wheel drive, and that car will be able to move. Doesn’t need a fancy ///m suspension either because the aftermarket will take care of that, but it could always be an option just like a backup camera isn’t standard on entry level BMWs. Hell even the Miata doesn’t have over stiff suspension.
Fiat took the Miata and put the turbo 4 in it that people wanted. Unfortunately it wasn’t the eye catcher like BMW could execute and it had the name “fiat” attached to it. Not to mention the minimal power bump over the miata’s engine. In 2017, Mazda sold roughly 11,500+ units. BMW sold roughly 11k 2 series in 2017. Those figures are just from the US. The Miata sold the same, if not better than the 2 series and BMW makes a case for that car. If they sold the new car globally in markets where smaller cars are more desireable like japan and europe, it would make more sense.